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Search Results  zoozoos |
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| Zoozoos fail to humour Cannes | 27-JUN-09 |
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| Vodafone’s Zoozoos may have conquered many hearts in India, but they have sunk without a trace on the French Riviera. |
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| RCom takes a call on the Zoozoo challenge | 18-JUN-09 |
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| Anil Ambani-controlled Reliance Communications (RCom) is borrowing a concept from the Charlie Chaplin classic The Great Dictator. Just as Chaplin dances with a globe in the film, RCom's forthcoming advertising campaign will shows five animated characters dancing with a globe. |
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| Madhukar Sabnavis: The magic of Zoozoos | 05-JUN-09 |
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| In 1984, Apple was launched with a commercial that was run only once on Super Bowl. It had Big Brother indoctrinating people in an auditorium when a woman athlete comes running in and hits the screen with a hammer. The commercial ends with the line ‘1984 will not be 1984 ever again’ (a reference to George Orwell’s famous book of the same name). |
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| Planning ahead to win | 11-MAY-09 |
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| Looks like, the marketing community has had an infestation of Zoozoos. Most ad folks are going, ‘******od, why don’t we have clients who let us do this kind of work?’ Clients are loudly wondering why their agencies can’t bring them such breakthrough ideas, maybe they need added motivation in the form of a reduction in fees. |
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| Thrills, spills & opportunities | 04-MAY-09 |
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| Two theatres of high-voltage drama that currently grip the nation are politics and cricket. And both make strong cases on how opportunity lies waiting for marketers to explore. |
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