| ITC hikes prices of two cigarette brands | 19-NOV-09 |
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| FMCG major ITC, the largest player in the domestic cigarette market, has increased prices of two of its brands, India Kings and Benson & Hedges, by Rs 10 and Rs 5, respectively. |
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| Index closes below 17,000 | 19-NOV-09 |
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| Investors today pulled down the stock market benchmark Sensex below 17,000 points-level, as they sold banking, oil and gas and state-run companies’ shares to make profits. |
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| Bhupesh Bhandari: The reign of rural retail | 19-NOV-09 |
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| Monsoon rains have been 23 per cent deficient this year. As the news from the Met office worsened week after week right through June, July and August, marketers became a worried lot. Urban markets had turned soft well over a year ago. The financial meltdown and fears of joblessness made it worse. But rural markets had held steady. The farm loan waiver, National Rural Employment Guarantee Scheme and increases in support prices of major crops in the run-up to the general elections ensured adequate money in the hands of rural customers. |
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| Amway eyeing Rs 1,400 cr revenue | 19-NOV-09 |
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| Country’s largest direct selling FMCG company Amway India is eyeing revenues of Rs 1,400 crore in this fiscal, up from Rs 1,130 crore last year. |
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| HUL launches Pureit Autofill water purifier | 18-NOV-09 |
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| FMCG company Hindustan Unilever (HUL) has introduced a new water purifier called Pureit Autofill priced at Rs 3,200 that shuts the inflow of water once the container of the said gadget is full. |
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| Godrej strengthens roots in villages with regional ads | 18-NOV-09 |
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| Most fast moving consumer goods (FMCG) companies have a two-pronged strategy to tap rural markets. It comprises launching nano packs and scaling up rural distribution. Godrej Consumer Products Ltd (GCPL) is going a step further by adding a regional advertising component. |
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| Wipro: Strengthening Yardley | 17-NOV-09 |
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| With the acquisition of the Asia, Asia-Pacific and North Africa businesses of Yardley from the UK-based Lornamead Group, Wipro Consumer Care and Lighting (WCCL), Wipro’s FMCG arm, is ready to fast-track its business which contributes around 8 per cent to the overall revenue. It forked out $45.5 million (around Rs 210 crore) for the assets, which is a little over twice their annual revenue. |
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| Dabur appeals against 'Pachmola' sale | 16-NOV-09 |
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| FMCG major Dabur, which owns the ‘Hajmola’ brand of digestive tablets, is unable to digest another pill by almost the same name — ‘Pachmola’. |
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| GCPL: Well done | 14-NOV-09 |
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| A better reach in rural markets has helped both the soaps and hair colours businesses. |
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| Court restrains HUL from running Vaseline ad | 14-NOV-09 |
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| Hindustan Unilever Ltd (HUL) has been restrained by a Kolkata civil court from running its current Vaseline advertisement in any medium or language till further orders. |
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| Court asks HUL not to use 'Boro' word in Vaseline ad | 13-NOV-09 |
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| In what could be termed as a victory for home grown FMCG player Emami, the Kolkata Civil Court has restrained Hindustan Unilever (HUL) from running a campaign using the word "Boro" in its advertisement for Vaseline. |
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| Paradigm shift in rural buying pattern: CII study | 13-NOV-09 |
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| The consumption trend in rural areas has shown a paradigm shift from price-driven to quality-driven products, points out a recent study on rural marketing by the Confederation of Indian Industries (CII). |
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Content Guide
