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Dhoni brand ambassador for FritoLay India

BS Reporter  |  Mumbai 

Dhoni brand ambassador for FritoLay India
BS Reporter / Mumbai January 25, 2008
The FritoLay Division of PepsiCo India Holdings, the makers of ready-to-eat snack brands Lays, Kurkure and Cheetos, has signed Mahendra Singh Dhoni as their new brand ambassador. "

According to a release issued by FritoLay India today, Dhoni will join Fritolay ambassadors Saif Ali Khan and Juhi Chawla to launch a mega portfolio promotion - Chala Change Ka Chakkar - in February.

Mahendra Singh Dhoni said: "It is a privilege to be associated with snack leader FritoLay India. I am particularly excited to partner Saif and Juhi in introducing Fritolay

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First Published: Fri, January 25 2008. 12:25 IST