Monday, July 14, 2025 | 03:19 PM ISTहिंदी में पढें
Business Standard
Notification Icon
userprofile IconSearch

Govt will not seek disclosure of flash sale from e-commerce companies

While discount sales will continue to benefit consumers, 'fraudulent' and 'back-to-back' flash sales can't take place, as they limit fair competition and make small businesses uncompetitive

ecommerce
premium

According to official statistics, the portal, under the commerce and industry ministry, has 259,000 sellers and service providers combined

Shreya Nandi New Delhi
The government will not regulate or seek disclosure related to flash sales organised by e-commerce companies on their platforms, a senior government official said on Tuesday.

While discount sales will continue to benefit consumers, however, ‘fraudulent’ and ‘back-to-back’ flash sales cannot take place, as they limit fair competition in trade and make small businesses uncompetitive, Nidhi Khare, additional secretary, consumer affairs ministry said in a virtual press briefing.

The comments came in the backdrop of the consumer affairs ministry proposing a slew of amendments under the Consumer Protection (E-Commerce) Rules, 2020 to protect the interests of consumers as well as