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Volkswagen to have 10 used car dealers by year-end

Press Trust of India  |  Chennai 

German carmaker Volkswagen will have 8-10 used dealers by the end of this year, a top company official said today.

"It is a global plan for us. It's called Das Wealth Auto. This is what we have announced at the Auto Expo on January 5 that we are going to bring Das Wealth Auto into the country and start the pilot by the Q2 of this calendar year," Neeraj Garg, Director, Volkswagen Passenger Cars, India told reporters here.

"By the end of this year possibly, we will have around eight to ten dealers on a pilot-basis," Garg said.

As the pilot project of the business model succeeds, "We will expand to all the dealerships in the country," he said.

The dealers in the pilot project will come up in big towns, Tier 1 and Tier 2 towns.

"It is a well-known fact that customers do not have a disciplined used cars sales process. It is speculated that the number of used car transactions are equal to the number of new car transactions," he said.

Asked if these dealers would take only makes from Volkswagen, Garg said, "Not necessarily. I might take any car from the customer. We will upgrade the car to good quality levels."

Garg was here to introduce Volkswagen's IPL Edition II of Polo and Vento.

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First Published: Tue, April 03 2012. 18:34 IST