Logo


Lukewarm response to new Apple iPhones in opening weekend

Demand expected to grow as most customers await a drop in prices

Apple iPhone 6 & iPhone 6 Plus: Looking and doing good

Indian customers welcomed Apple Inc’s new iPhones — 6s and 6s Plus — with characteristic queues during its midnight launch on Friday. While the move prompted Apple’s chief executive Tim Cook to tweet about it, the queues weren’t long enough to excite retailers. Conversations with general, modern and online trade across cities, such as Mumbai and Delhi, indicate the opening weekend has seen a tepid response to the new iPhones. Cumulative sales over the first weekend are estimated to be in the region of 50,000 across all retail formats. This is lower than ...