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Ola ropes in SAB Miller's Shalabh Seth to head its leasing unit

He'll look at growing supply of cars and also bring more drivers into Ola's fold

An employee speaks over his phone as he sits at the front desk inside the office of Ola cab service in Gurugram (Photo: Reuters)
An employee speaks over his phone as he sits at the front desk inside the office of Ola cab service in Gurugram (Photo: Reuters)

India's largest taxi hailing service Ola has roped in Shalabh Seth, former managing director of SAB Miller India, to head its car leasing unit as it looks to increase the number of vehicles on its platform. Seth has been tasked with growing supply on Ola's ride hailing platform through leasing of cars and other initiatives that will bring more drivers into its fold. In a supply constrained market, the company has been forced to lease vehicles to drivers and lock them in its network utilising its own balance sheet as it scrambles to stay ahead of Uber. "I'm very ...