Logo


Online course provider Simplilearn eyes B2B clients for profits in FY18

Says it's cheaper to tap companies as they redeploy the same workforce rather than hiring new people

simplilearn

Simplilearn, an online platform that aids reskilling of technology workers, has pivoted to serve more business clients rather than individuals seeking to get certified in new technologies, as the cost of consumer acquisition has hit unsustainable levels. The Bengaluru-based firm says it is far cheaper to tap corporates who are looking to reskill existing workers, as they look to redeploy the same workforce rather than hiring new people. Businesses also drive bulk purchase of its online courses and have shown the tendency to be repeat customers. "If you look at most of the ...