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Collaborating for a digital future

A partnering approach is key and would go beyond technology.

Ganesh Natarajan

When Nasscom decided to announce and conduct its first ever customer summit in the US, not in Silicon Valley but in the heart of the financial sector in New York City, many naysayers would have thought it foolhardy. At a time when the conversation largely revolves around industry slowdowns, lay-offs, visa issues and protectionism, did it make sense to launch a customer-oriented campaign in the heartland of American commerce? Not to be denied, some of us practised what we preached in the era of digital transformation, did some design thinking with our customers and decided that the Nasscom ...