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Bella Casa Fashion & Retail Ltd.

BSE: 539399 Sector: Industrials
NSE: N.A. ISIN Code: INE344T01014
BSE 00:00 | 22 Mar 147.50 -7.50
(-4.84%)
OPEN

162.75

HIGH

162.75

LOW

147.50

NSE 05:30 | 01 Jan Bella Casa Fashion & Retail Ltd
OPEN 162.75
PREVIOUS CLOSE 155.00
VOLUME 252
52-Week high 204.00
52-Week low 126.10
P/E 19.23
Mkt Cap.(Rs cr) 169
Buy Price 147.50
Buy Qty 79.00
Sell Price 159.50
Sell Qty 548.00
OPEN 162.75
CLOSE 155.00
VOLUME 252
52-Week high 204.00
52-Week low 126.10
P/E 19.23
Mkt Cap.(Rs cr) 169
Buy Price 147.50
Buy Qty 79.00
Sell Price 159.50
Sell Qty 548.00

Bella Casa Fashion & Retail Ltd. (BELLACASA) - Chairman Speech

Company chairman speech

CHAIRMAN MESSAGE

Dear Shareholders

It gives me immense joy to share with you the details of the year that has gone by. Byall standards it was one of the best years for your company. We recorded our highest eversales & profits completed the capacity expansion program in just 11 months and tookthe annual capacity of the plant to Rs 300 cr.

India is one of the youngest nation in the world with a very large millennialpopulation. This group has high disposable income and yearning for good and fashionableproducts. Our single minded focus is on creating exciting brands in home textiles andfashion business for these young customers.

In home textiles our brand "Bella Casa" is doing extremely well and hascrossed a sale of Rs.100 cr. I am sure that this challenger brand of ours is soon going toattain leadership X. position in its segment. To this end we have roped in one of themost glamours & fashionable celebrity Jacqueline Fernandez to be the face of our brandfor next two years. This has given a huge impetus to the sales and distribution. Theproducts are available in 1000+ retail stores across India. Our target is to reach 5000+outlets in next 2 years.

We have also entered into a co-branding exercise with 3 very exciting brands: DisneyMarvel & Hallmark Design Collection (all 3 from USA). These brands add a lot ofpremium to Bella Casa.

I am sure that this will lead to higher sales and better margins for us in next fewquarters.

In fashion business we are doing brisk business with modern trade. Our brands"Indigo" & "Nayak" in this space are another challenger brandswhich are generating good sales. I will have more details to share with you on this frontin my next letter.

With capacity expansion & other initiatives already completed I am sure that yourcompany is going to see wonderful years of sales and profit growth.

I am thankful to you for your trust and assure you that a team of young hardworkingand ambitious professionals is working tirelessly to take your company to new heights!

Yours sincerely

Harish Kumar Gupta

Chairman & Whole-Time Director