I would like to begin by saying how privileged and honoured I am to write to you asManaging Director of the Castrol India business. I am aware of the enormous responsibilityit brings as the Castrol brand enjoys the deep trust of Indian customers and consumershaving spanned a legacy of over a century in this country. Every day each member of ourteam be it in the offices plants or on the frontline strives to strengthen this trust -through our best in class safety standards pioneering and innovative technology superiorquality products and premium customer experience.
All this in a volatile uncertain ambiguous and complex business environment. Whilethis offers us challenges it also pushes us to set new benchmarks and standards not onlyfor ourselves but also for the industry. Our BS VI ready lubricants across a range ofcategories our carbon neutral offerings for customers and Castrol Fast Scan a uniqueincentive platform to drive financial and digital inclusion at grassroots aimed atmechanics and retailers are some strong examples of this leadership.
These challenges also spur us to be resilient. During the economic slowdown of 2019 weclocked revenue growth in personal mobility which is a strategic priority and deliveredstrong operating performance and earnings. Profit from operations grew 7% year on year atINR 1083 crore while cash generated from operations increased by 25% to INR 1188 croredriven by robust working capital management.
This year also saw us explore new business models beyond lubricants.
These included vehicle care co-branded products like bike and car shampoos glasscleaners cream waxes dashboard and tyre dressers. Similarly we experimented withadvanced mobility solutions such as improved internal combustion engine technologyhybridization and e-fluids including for diesel engines to decarbonize transport nowand in the future. We also found new channels to enhance our visibility and reach withthe proposed fuels and mobility alliance between BP and Reliance Industries. This gives usthe opportunity to market lubricants across its retailing network.
While we grow and transform as a business our responsibility towards societycontinues. Our programmes aimed at building sustainable livelihoods and pride among truckdrivers and mechanics have positively impacted their lives and their families.
Through all these efforts we are committed to prepare your company for the future anddeliver sustainable value for our various stakeholders including yourselves. We continueto rely on your whole-hearted support as we pledge to drive your company to a biggertomorrow of performance and success.