Fairyland Amusement and Water Parks was incorporated on 31 May '95 as a public limited company by Narendra Singh, Mahesh Joshi and Sajid Khan. The company was formed with the main aim of setting and running amusement and water parks, resort and restaurant. The company is set up an amusement park and a resort at Ujjain, Madhya Pradesh. The amusement park started operations from Jun.'95. To part-finance its project, the company came out with a public issue in Mar.'96.