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Restaurant Brands Asia Ltd.

BSE: 543248 Sector: Services
NSE: RBA ISIN Code: INE07T201019
BSE 00:00 | 20 May 97.95 4.20
(4.48%)
OPEN

95.70

HIGH

98.75

LOW

94.25

NSE 00:00 | 20 May 98.00 4.30
(4.59%)
OPEN

94.35

HIGH

99.00

LOW

94.35

OPEN 95.70
PREVIOUS CLOSE 93.75
VOLUME 97623
52-Week high 189.95
52-Week low 86.60
P/E
Mkt Cap.(Rs cr) 4,832
Buy Price 0.00
Buy Qty 0.00
Sell Price 0.00
Sell Qty 0.00
OPEN 95.70
CLOSE 93.75
VOLUME 97623
52-Week high 189.95
52-Week low 86.60
P/E
Mkt Cap.(Rs cr) 4,832
Buy Price 0.00
Buy Qty 0.00
Sell Price 0.00
Sell Qty 0.00

Restaurant Brands Asia Ltd. (RBA) - Company History

Burger King India Ltd was incorporated as 'Burger King India Private Limited' under the Companies Act 1956 at Mumbai pursuant to a certificate of incorporation dated November 11 2013 issued by the RoC. Subsequently the Company was converted into a public limited company the word private' was struck off from the name of the Company and consequently a fresh certificate of incorporation dated September 25 2019 was issued by the RoC recording the change of our Company's name to Burger King India Limited'.It is one of the fastest growing international QSR chains in India during the first five years of operations based on number of restaurants. As the national master franchisee of the BURGER KING brand in India the company has exclusive rights to develop establish operate and franchise Burger King branded restaurants in India. The companies master franchisee arrangement provides the company with the ability to use Burger King's globally recognised brand name to grow business in Indiawhile leveraging the technical marketing and operational expertise associated with the global Burger King brand.The globally recognised Burger King brand also known as the 'HOME OF THE WHOPPER was founded in 1954 in the United States and is owned by Burger King Corporation a subsidiary of Restaurant Brands International Inc. which holds a portfolio of fast food brands that are recognized around the world that include the BURGER KING POPEYES and TIM HORTONS brands. The Burger King brand is the second largest fast food burger brand globally as measured by the total number of restaurants with a global network of over 18000 restaurants in more than 100 countries and U.S. territories as at June 30 2019.The Companies master franchisee arrangement provides the company with flexibility to tailor menu to Indian tastes and preferences as well as for promotions and pricing. The companies customer proposition focuses on value leadership offering the customers variety through innovative new food offerings at different day parts catering to the local Indian palate offering a wide range of vegetarian meal options and taste advantage and flame grilling expertise. The company believes that this enables the company to grow customer base by attracting customers looking for everyday value and giving them opportunities to access the companies brand for the first time. This also increases the frequency and occasions when customers can visit the restaurants which drives footfalls and same-store sales. This has driven footfalls and same-store sales in the restaurants and enabled to become one of the fastest growing QSR brands to reach 200 restaurants among international QSR brands in India during the first five years of our operations. Since opening first restaurant in November 2014 the company has used a well defined restaurant roll out and development process with the aim of growing quickly consistently and efficiently into a pan-India QSR chain and capitalising on the growing market opportunity in India for QSR restaurants. As at June 30 2019 Burger King India had 202 restaurants including seven Sub-Franchised Burger King Restaurants across 16 states and union territories and 47 cities across India. As of November 2019 the company has 216 Company-owned Burger King Restaurants and eight Sub-Franchised Burger King Restaurants. Burger King Corporation awarded the company the 'Global Master Franchisee of the Year' in 2018 for the Company's strong business performance on sales operations development and profitability. Further the Company has consistently won regional performance awards since 2015 including 'APAC Master Franchisee of the Year' and 'APAC Operator of the Year' in 2018 as well as 'APAC Marketer of the Year' in 2017 and 2018.

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