Incorporated in the year 1993, J K Udaipur Udyog manufactures and markets 43-grade cement under the J K Shakti Cement brand. It has acquired the 8 lac-tpa cement division of Bajaj Hindustan for Rs 147.5 cr. It is now modernising and de-bottlenecking it to increase the capacity to 1 mtpa. The entire exercise costing Rs 220 cr, was part-financed by equity and PCD issues aggregating Rs 66 cr. The plant was taken over in Apr.'94. Since then, it has shown good capacity utilisation, wherein lies the key to the company's success. After acquisition, it was able to solve its technical problems. The 1-mtpa plant costs Rs 220 cr, only half the regular cost of a greenfield project. As a result, the company will be the first to benefit when the cement industry's fortunes take a turn for the better in north India. The company has been accredited with ISO 9002 Certificate.