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Will Twitter be sacrificing its USP if it adopts the long-form content model beyond 140 characters for tweets?

Do you believe there was a certain uniqueness to the 140-character limit on tweets -- one that made messages concise and to the point? Was it a good way to keep brand ads from badgering you with annoying content? Or do you believe the limit was stifling, and in one sense, a curb on free expression? Also, will Twitter's adoption of long-form content beyond the 140-character limit be a game changer in the way brands are advertised online? Do share your views with us.