Trai has directed telecom operators to offer affordable voice-and-SMS plans, giving consumers an alternative to bundled plans that include large data allowances
The new rules require special tariff vouchers with lower tariffs for voice and SMS, with a validity of 30 days or less
India’s wireless teledensity stood at 90.04% in July. Urban teledensity was 143.86%, compared with 59.59% in rural areas, leaving significant room for growth
Affordable short-duration plans could help low-income users and customers with limited data needs
They may also encourage more people in underserved areas to stay connected
Voice-SMS-only plans could have short-term implications for average revenue per user
However, basic connectivity can also provide a pathway for consumers to adopt more data services
With prepaid users accounting for about 90% of subscriptions, affordable plans will be important for expanding access. Greater connectivity could also support higher teledensity