Sebi proposes Rs 250 SIPs to expand access
Inspired by shampoo sachets’ success in rural markets
Aims to reach underpenetrated regions and low-income investors
Promotes financial inclusion across India
High transaction costs for AMCs
Limited resources for smaller funds to publicise and distribute
Plans to subsidise initial transaction costs
Long-term subsidies may disrupt the market
Larger AMCs may absorb losses to expand
Smaller funds risk being edged out
Cost reduction is key for success
Industry consultations will shape the final design