However, problems with captive raw material supply and a near-crash in finished steel products in 2014 sent the plan haywire. On Monday, lenders took management control of ESL by invoking the new strategic debt restructuring rules of the Reserve Bank of India. These allow banks to acquire control of a defaulting company by converting loans into equity, partially or fully.
Debt had risen to Rs 7,150 crore by March 2013 from Rs 4,110 crore at the end of FY11. Losses at the operating level had increased to Rs 87 crore in FY13, compared to a loss of Rs 3.5 crore in FY11. Interest expenses had risen from Rs 1.6 crore in FY11 to Rs 134 crore in FY13. Then, operating losses rose to Rs 172 crore in FY15. Interest cost grew from Rs 177 crore in FY14 to Rs 452 crore in FY15.
The major problem was captive raw material supply for its 2.51 million tonne steel and ductile iron project. ESL had an irrevocable offtake agreement with Electrosteel Castings (ECL), a promoter group company, for procurement of coking coal and iron ore at a cost-plus mark-up during the loan agreement with the lenders. In sum, ESL had an assured captive supply of critical inputs, required in any steel project.
The contours of the arrangement between the two companies was somewhat like this — ESL was to source iron ore and coking coal from ECL for 20 years. Coking coal requirements for ESL were to be met from a mix of ECL's coking coal mine at Parbatpur (about 30 per cent) and the balance from other sources, according to the company's annual report for 2013-14.
ECL had been allotted the Parbatpur mine in Jharkhand with reserves of 231 million tonnes. It also had an iron ore mine and non-coking coal mine in Jharkhand. This changed with the Supreme Court order on deallocations and the new mining rules.
“ESL had to procure raw material from the market at high prices,” an industry source said. And, finished product prices saw a dramatic drop over the past year. Electrosteel officials were not available for comment.
The company’s 2013-14 report said ESL was selling TMT bars, billets and pig iron in the open market. TMT bars now sell at Rs 26,500 a tonne, from Rs 32,000 a tonne a year before. Billets are Rs 26,000 a tonne vis-a-vis Rs 31,000 a tonne and pig iron at Rs 17,500 compared to Rs 19,000 a tonne. ESL had also lined up plans of tapping the international market and had even exported a few consignments of billets but the export market is not in better shape.
A subdued steel market has put the companies in trouble. Before Electrosteel, it was Bhushan Steel.
According to Credit Suisse’s April data, many steel companies have seen debt levels rise by three to six times in five years, leading to debt of $1,000 to $1,400 per tonne of installed capacity. Bhushan Steel and Usha Martin have debt of $1,400 a tonne of nameplate capacity as compared to $400 a tonne for less leveraged Tata Steel and JSW Steel.
The Joint Lenders Forum is to give a revival plan in 90 days. There is buzz that the lenders are in talks with two investors and that the Vedanta group could be in the fray. This has boosted investor sentiment, with the stock gaining six per cent on the bourses to Rs 3.76. Looking at the revival initiatives and as the developments progress, the stock can gain some more momentum, feel analysts.
However, “the business environment remains weak and in such situations, there might be few takers for the 2.5 mt capacity”, cautioned an analyst with a domestic brokerage. And, even if some company shows interest, what they’d be willing to pay and how they’d source coal and iron ore are details the Street awaits.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
)