Trade Through Barter Gaining Currency

Want to save cash? Barter. Corporate barter is gaining importance in recent times as most companies are looking to do business without involving cash.

The Indian barter exchange industry which is estimated to be approximately Rs 60 crore within a short span of two years, is expected to explode to about Rs 500-700 crore by March 2005, with competition increasing and players in the industry making a conscious effort to expand this industry. Net4Barter is one such company which is moving aggressively in this space.

Barter is the simplest way of doing business: It consists of exchanging goods and services without using money and has grown to cover complex transactions that involve trading every conceivable type of asset involving often a number of businesses in multi-way trades.

Companies participating in corporate barter range from mom and pop stores to large multinationals. In fact, this is a market where a mom and pop store might do business with a multinational.

Net4Barter, which is considered to be India