Answers to last week's quiz (#061)

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Strategist Team New Delhi
Last Updated : Jan 29 2013 | 2:16 AM IST

 

  1. In its early days, under which brand label the Benetton family launched its products?
    Très Jolie
  2. Name the first and only private sector company in India to have built and certified an aircraft.
    Taneja Aerospace and Aviation Ltd (TAAL). It built the Partenavia P68C aircraft.

     
  3. Haw, Hem, Scurry and Sniff are characters from a popular motivational business book. Name the book and its author.
    Who Moved My Cheese by Spencer Johnson

     
  4. Name this multinational insurance company that started its Asian journey way back in 1923 when it opened its first overseas life insurance branch in the state of Assam. It re-entered the Indian insurance market with a JV in 2000.
    Prudential Plc of the UK

     
  5. What is the term used for a new type of urban form comprising aviation-intensive businesses and related enterprises extending up to 25 kilometres outward from major airports? It is similar in form and function to a traditional metropolis, which contains a central city core and its commuter-linked suburbs.
    Aerotropolis

     
  6. A newspaper company has developed an online, interactive game that puts the player in charge of meeting the energy demands of his or her city. It allows the player to choose from a portfolio of energy resources to power the city from now through 2030. It is sponsored by an oil company. Name the game, the newspaper company and the sponsor.
    Energyville, developed by The Economist Newspaper Ltd and hosted by Chevron

     
  7. Name the airline that was born out of a private plane service serving the employees of a famous paper mill company in Wisconsin, US. It is known now for its all business class seating arrangement.
    Midwest Airlines

     
  8. Who was the first person to sell Scotch whisky in glass bottles branded with his own name?
    John Dewar, founder of the famous Dewar’s brand of Scotch whisky, way back in 1846

     
  9. Who was the first person to sell Scotch whisky in glass bottles branded with his own name?
    Ray Kroc of McDonald’s, speaking on competition in the fast-food industry

     
  10. Identify this corporate logo. 

  11. The logo is that of Punj Lloyd Group

There were 33 all-correct entries for the strategist quiz # 61. The winners who will receive a copy of The Art of Constructive Confrontation are: Bharathi Mallya, Bangalore; T P Pradeep, Kochi; Dilip Kumar Parate, Noida; Noorjahan Parveen, Patna; Madhu Joshi, New Delhi; Susangata Ghosh, Gurgaon; Shibajee Tripathy, New Delhi; Sangeeta Sharma, Delhi; P Udaya Kumar, New Delhi; and Ramchandra Gujar, New Delhi. Bharathi Mallya also wins Rs 2,000.

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First Published: Sep 02 2008 | 12:00 AM IST

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