Answers to last week's quiz (#098)

 

1. This board game created by an Indian is probably the world’s first on intellectual property rights. Name it. 
   Anaryst, created by lawyer Pravin Anand  
2. Identify the oral care brand whose ownership changed from Geoffrey Manners to Wyeth to John Oak Remedies.
   Forhans toothpaste.  
3. After whose tragic death was the Rajabai Tower Tragedy Fund set up in 1890? 
   Bachubhai Godrej, wife of Ardershir Godrej who jumped to death from the Rajabhai tower in Mumbai after being chased by miscreants  
4. This company was founded by a farmer and car salesman in 1927. His wish was to fly when he learned aviators were paid as much as $1,000 per show and it became a life-changing opportunity for the 30-year-old. Name the company he founded.
   Cessna  
5. Which discovery remained a secret for nearly 40 years because Napoleon Bonaparte refused to recognise it? Its inventor used a device developed by his friend Alessandro Volta in 1805.
   Electroplating discovered by Luigi Valentino  
6. Who said this and fill in the blank: “The iPod is an elegant product people like to be seen with, I want ______ to be an elegant product people like to be seen with?”
   Indra Nooyi, CEO of PepsiCo  
7. This magazine appeared for the first time in October 1933. It began as a racy publication for men and later transformed into a more refined periodical with contributions from Ernest Hemingway and F Scott Fitzgerald. Name it.
   The Esquire magazine  
8. What is the term used to describe a situation when companies tend to find false comfort when others are pursuing similar strategies and enter the market with a similar product?
   Lemming’s syndrome.  
9. Identify this company whose base line reads “powered by culture” and gets its name from a Spanish word meaning “shoes”.
   Zappos.com.  
10. Identify the company from its logo.
    
    Allen Lane, a division of Penguin Books

 

There were 31 all-correct entries for the strategist quiz # 98. The winners who will receive a copy of Wharton on Making Decisions are: Pratima Dravid, Mhow; Chinubhai Patel, Noida; Ram Ranjan Sharma, Delhi, Suhas Mitra, Kolkata; Meenakshi Rajput, New Delhi; Pradeep T P, Kochi; Nusrat Jabeen Quadri, Patna; Arun Kumar,Room, New Delhi; Jayati Chakraborty, Kolkata; and Vikram Rana, Delhi. Pratima Dravid also wins Rs 2,000.