The Strategist Quiz (#225)

 

1. Who invented an approach to measure competitive sales results that made the concept of “market share” a practical management tool? 
2. What is common to the world’s first practical wrist watch made in 1904 and the presidential aircraft used by the Brazilian government? 
    
3. Who said “Success is 99 per cent failure”? 
4. What do you get when you connect the number 80,000, 1000 degrees centigrade, 550 kilos, 4 seconds and 4 kilos? 
    
5. What is the term used to describe an erroneous suggestion or replacement by a spellchecker, auto-correct program or Smartphone predictive text feature?
6. The origin of this brand’s name dates back to England in 1760, when a young colour chemist started making in Europe ‘Prussian blue’ using a secret process. He perfected the process of making this shade, which was also the colour of most military uniforms of that time. Name the person and the brand. 
    
7. Identify this activist brand that recently published ads with the line “Those who Occupy: We stand with you” and distributed its products free to protestors in a US city.
8. What product is named after a Sanskrit word that means froth, and has secured a GI (geographical indication) registration recently? 
    
9. Which company created a software product called chatter? 
10. Identify this brand from its logo below and also state the significance of one the firsts to its credit logos: 
    

Ten all-correct entries will receive a copy of Brian Tracy’s Change Your Thinking Change Your Life published by Wiley India (books courtesy: Wiley India). One lucky winner will also receive a cheque for Rs 2,000. Send your entries to strategist@ bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries: November 1, till 8 pm. Previous winners, employees of Business Standard and Wiley India and their families are not eligible to participate.