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VALUE PROPOSITION DESIGN: HOW TO CREATE PRODUCTS AND SERVICES CUSTOMERS WANT by by Alexander Osterwalder, Yves Pigneur, Greg Bernarda, Alan Smith

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Strategist Team New Delhi
Last Updated : Feb 02 2015 | 12:05 AM IST
VALUE PROPOSITION DESIGN: HOW TO CREATE PRODUCTS AND SERVICES CUSTOMERS WANT
by by Alexander Osterwalder, Yves Pigneur, Greg Bernarda, Alan Smith
* Published by Wiley
* Price: Rs 699
* How to create value propositions customers can't resist

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First Published: Feb 02 2015 | 12:05 AM IST

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