Published by Aleph Publisher
Price Rs 695
The book uses stories from Hindu, Jain and Buddhist mythology to understand business situations
TO SELL IS HUMAN: THE SURPRISING TRUTH ABOUT MOVING OTHERS by Daniel H. Pink
Also Read
Price $28.5
The author uses a mix of social science, survey research and stories to explore the science behind sales
CONSCIOUS CAPITALISM: LIBERATING THE HEROIC SPIRIT OF BUSINESS by John Mackey, Rajendra S. Sisodia, Bill George
Published by Harvard Business Review Press
Price $27.00
The book argues the inherent good of business and capitalism and how these forces can creatre value for stakeholders
HOW STELLA SAVED THE FARM: A TALE ABOUT MAKING INNOVATION HAPPEN by Vijay Govindarajan and Chris Trimble
Published by Macmillan
Price Rs 399
A modern day parable that is must read for companies redefining their future
PLAYING TO WIN: HOW STRATEGY REALLY WORKS by AG Lafley, Roger L Martin
Published by Harvard Business
Price Rs 995
Strategy is not complex but hard because it forces people and organisations to make specific choices about their future
THE $ 10 TRILLION PRIZE by Michael J. Silverstein, Abheek Singhi, Carol Liao, David Michael
Published by Harvard Business
Price Rs 995
Do you know enough about the new consumers of China & India to convert them into customers?
INDIANOMIX: MAKING SENSE OF MODERN INDIA by Vivek Dehejia, Rupa Subramanya
Published by Random House India
Price Rs 399
Economists VivekDehejia and Rupa Subramanya unearth reasons why we are like this only
JUGAAD INNOVATION : THINK FRUGAL, BE FLEXIBLE, GENERATE BREAKTHROUGH GROWTH by Navi Radjou, Jaideep Prabhu, Simone Ahuja
Published by Random House
Price Rs 499
The West must look to places like India, Brazil, and China for a new approach to frugal and flexible innovation.
THE APPLE EXPERIENCE: SECRETS TO BUILDING INSANELY GREAT CUSTOMER LOYALTY by Carmine Gallo
Published by Tata McGraw Hill
Price Rs 325
What makes the Apple retail experience so successful
THE $100 STARTUP: FIRE YOUR BOSS, DO WHAT YOU LOVE AND WORK BETTER TO LIVE MORE by Chris Guillebeau
Published by Pan Macmillan
Price Rs 499
Learn how to earn as much as you would from a nine-to-five job but on your own terms
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
