Bata’s net sales rose by 9.14% yoy to Rs 495 crore for the quarter under review, while total expenditure increased by 9.7% to Rs 443 crore over the previous year.
EBITDA (earnings before interest, taxes, depreciation, and amortization) margin declined 56 basis points to 13.29% from 13.85%.
Bata said the quarter results include an investment of Rs.3 crore (net of tax) made in spring summer 2014 marketing campaign, benefit of which will accrue during the year.
The stock opened at Rs 1,055 and touched a low of Rs 1,002 on the NSE. A combined 133,577 shares changed hands on the counter till noon deals on the NSE and BSE.
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