Paramount sued over product placement in Transformer 4

Image
ANI London
Last Updated : May 02 2016 | 3:02 PM IST

'Transformers

Wulong Karst Tourism takes Paramount to court in a 27 million dollar lawsuit this week, saying the studio failed to hold up its end of the deal, reports the Independent.

Paramount don't dispute this, but according to io9 are arguing that the fact Michael Bay shot a commercial for the company and left behind the sets and props makes up for it.

The case has been accepted by a court in Chongqing city.

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: May 02 2016 | 1:34 PM IST

Next Story