Designers committed to revive weaves of Banaras

Image
IANS New Delhi
Last Updated : Feb 13 2016 | 2:28 PM IST

Indian designers are set to explore the rich heritage of India through 'Weaves of Banaras' at Make in India Week. While fashion guru JJ Valaya said it's a chance for him to showcase his long-standing relationship with the city, Anju Modi stressed that she is committed to revive and promote Indian crafts across the world.

Veteran designers are all set to showcase new-age Banarasi weaves at the Fashion Design Council of India (FDCI)'s 'Weaves of Banaras' as part of the Make in India Week, which will be held in Mumbai on Sunday at the ITC Grand Central.

This is an initiative which will see how a modern interpretation by design geniuses like Sabyasachi Mukherjee, Rohit Bal, Rohit Gandhi and Rahul Khanna, Rajesh Pratap Singh, Namrata Joshipura, Ashish Soni, Arjun Saluja, Anita Dongre, Abraham & Thakore and Abhishek Gupta apart from Valaya and Modi, changes the innate structure and architectural shape of an ensemble.

Talking about his collection, Valaya said: "Varanasi and I have had a long standing relationship. From our very first collection to what we are showing here, we have been intertwined at the very roots.

"However, I choose to blend the magic of Banaras with contemporary embroideries and detailing for a signature Valaya look. That as Indians, we are truly fortunate to have access to such fine crafts. We have naturally inherited a legacy which most of the world can only dream of."

Arjun Saluja, who is also showcasing at the event, said: "This eventually will help us push hand woven fabrics in a mass direction and hopefully globally as well."

Namrata Joshipura added that for her, it is an honour to be associated with the Make in India initiative as it is a great platform to showcase the uniqueness of Varanasi.

"We believe that this show will bring greater awareness of this wonderful craftsmanship," she added.

Modi, fresh from the success of the epic blockbuster "Bajirao Mastani", said: "As a designer, I am committed to revive and promote Indian crafts across the world. At the same time, this will benefit our weavers and secure the Gandhian vision of helping weavers in our villages to be self-sufficient."

Also, fashion designer David Abraham expressed his joy at getting this opportunity and said: "A&T is proud to participate in a show that celebrates the excellence and ancient heritage of Indian makers."

Abhishek Gupta added that the eternal Banarasi brocade has won our hearts for centuries.

"In this capsule collection, it has been engineered and woven according to the fit of modern garments that makes it more relevant for the younger generation," he said.

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Feb 13 2016 | 2:22 PM IST

Next Story