Mumbai, April 27 (IANS) Filmmaker Kunal Kohli rues how people have started viewing art as an investment rather than appreciating it as art itself. The son of art curator Yash Kohli says people should focus more on real art and not commercialise it.
"Nowadays, what happens is that art has become more of an investment. Now people don't look at art as art, they look at art more as an investment. This has become a big thing today. So, I think people should start looking at art more as art once again and not more just as an investment," Kunal said here Friday at the launch of an art gallery, named Gallery.
He believes people see "which artist is selling (his paintings), so let me buy that".
"The commercialisation of the art should be less focussed upon and the real art should come back in the foreground," he added.
Kunal, an ardent lover of art himself, further said: "We all enjoy art. We have a rich culture and heritage of art and architecture in our country."
Kunal's last Bollywood directorial was "Teri Meri Kahaani" in 2012.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
