A nationwide breastfeeding and miscarriage support helpline was launched here Tuesday to help educate young mothers.
The helpline, managed by experts, will provide emotional and remedial assistance to couples who have suffered miscarriage. It was an initiative by Fortis Mamma Mia, a fitness, wellness and information solution for maternity and child care.
"We recognise the challenges women face during the birth process... our effort is to empower women, help them cope with these challenges and provide a strong emotional support for a wholesome parenting experience," said Anika Parashar, chief operating officer of Fortis Mamma Mia.
The helpline will also help eliminate fears attached to breastfeeding by answering queries of mothers.
The helpline number +91-9643822920 will be operational from 10 a.m. to 6 p.m. daily and it also has a call-back service for night hours.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors
Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share
Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor
Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements
Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app