Actress Priyanka Chopra has been roped in as the global ambassador of hair care brand Pantene. She has become the first Indian actress to represent the brand globally.
Priyanka - who is earning applause for her work internationally courtesy her American show "Quantico", will be the face of the brand's new campaign. She is excited about the association.
"I'm excited to come on board as the new global ambassador for Pantene. A favourite around the world, I love that Pantene celebrates and advocates that being strong is beautiful," Priyanka said in a statement.
She added: "Inner Strength is as important for hair as it is for life. Strong hair can handle anything!"
Globally, the brand is endorsed by stars like Selena Gomez, Ellie Goulding, and Gisele Bundchen.
Taking a break from her international ventures, Priyanka is back in Mumbai and is going through scripts. She said that she will be doing two big Indian films in the year to come.
As far as 2016 is concerned, the actress had a busy year working for her American TV show "Quantico" and her Hollywood debut project "Baywatch".
--IANS
sug/nv/vm
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
