Social media overkill

Image
Business Standard New Delhi
Last Updated : Feb 27 2013 | 10:38 PM IST
Mamata Banerjee's Trinamool Congress came a tad late to the social media party, but has been rather aggressive online for some time now. So aggressive, in fact, that after the Railway Budget on February 26, the Trinamool's social media team recorded and uploaded a press conference of party leaders on their YouTube channel (link: tinyurl.com/b73av4p). The problem was that the amateur team recorded the presser while it was playing on a TV set, complete with the volume being increased on the TV within the first few seconds of the clip. Never mind that it could be a copyright infringement (given they recorded the clip while it played on local news outlet, Channel 10), but is some finesse in social media interaction too much to ask for?

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Feb 27 2013 | 9:03 PM IST

Next Story