Akzo Nobel to focus on brand and distribution

Coating major Akzo Nobel India after five years of consolidation of its three subsidiaries and infusing Rs 470 crore is now drawing a new investment plan for future, which could be placed before the board shortly.
"I cannot share it before I place it before the board," Akzo Nobel India (formerly ICI) managing director Jayakumar Krishnaswamy said.
The company chairman, Nihal Kaviratne, said that the company would focus more on brand building and stregthening distribution network.
"We had been adding some 1000 dealers annually and we hope to continue to spread our reach with required infrastructure," said Krishnaswamy.
The company has invested in the capacity of 250 million litres and capacity utilisation for coating was 60-65 per cent.

Speaking about its brand Dulux, Kaviratne said in the premium segment Dulux accounts for 22 per cent market share but the company will work towards becoming the top brand recall.
India has become the hub for colour development for the global cars.