The two series consist of smartphones in the mid and high range and are targeted at consumers across various age groups. They will be available in the price range between Rs 10,000 and Rs 30,000, India Business Unit Country Manager of Alcatel One Touch, Steven Zhao told reporters here.
"There is a huge demand for smartphones in India and the company is targeting teenagers and youths. The company hopes to sell 500,000 pieces of smartphones by December 2014," Zhao said.
The phone comes with memory sizes of 4 GB, 8GB & 16 GB with sufficient internal memory size.
The Hero, a high-end category phone comes with a 6 inch HD display. The phone comes with features like dual screen display, compact design and handwriting recognition and many more attractive features which make it a great value for money smartphone.
Recently, Alcatel One Touch partnered with wholesale mobility distributor BrightPoint to distribute and market its smartphones across west and south India. This partnership will enable easy availability of smartphones, as the full range of products will now be available in the open market, Zhao said.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
