/ -- Giftease.com, India's leading online gifting portal shares insights on current trends in Valentine's Day
Tapas Lenka, CEO, Giftease.com talks about how the brand is gearing up for a successful Valentine's Day, " Valentine's Day is one of the busiest time of the year for us, in terms of traffic and sales, and hence, we decided to do a study on the behavioral patterns expected this year. Valentine's Day celebrations are no longer just a Metro phenomenon; it has taken root even in the Tier II and Tier III cities. While, flowers and chocolates have been all-time favorites, there is a tremendous growth in the personalized and quirky gift categories. Keeping this in mind, we have created a handpicked catalogue of diverse Valentine's products and we look forward to an exciting Valentine's Day this year!"
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