Reports suggested that the mythological show on Life OK will come to an end from this month because of the constant dipping TVTs (Television Viewership In Thousands) and no attractive storyline.
But the producer Nikhil Sinha has denied the reports and said that the show is still popular among the masses and will continue for the next few months.
"'Devon Ke Dev...Mahadev' not going off air. It's being loved my masses and there is a lot of story yet to be told," Sinha said.
Produced by Triangle Film Company, the show is based on the legends of Lord Shiva and has set a bench mark in Indian television with its larger than life narration and visuals.
"Hatim is a new show for the weekend and it will be a fantastic visual treat for the audience," he added.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →*Subscribe to Business Standard digital and get complimentary access to The New York Times
Smart Quarterly
₹900
3 Months
₹300/Month
SAVE 25%
Smart Essential
₹2,700
1 Year
₹225/Month
SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months
Super Saver
₹3,900
2 Years
₹162/Month
Subscribe
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors
Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share
Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor
Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements
Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
SAVE 25%