The new rules for fresh, chilled and frozen meat from sheep, goats, pigs and poultry require listing for EU consumers the countries where the animals were raised and slaughtered, said the European Commission, the executive of the 28-nation bloc.
These rules, which also apply to meat from non-EU countries, are less strict than those for beef that have existed since 2002 and require also listing where the cows were born.
The commission said that a rule requiring informing consumers of the birthplace of animals other than cattle would be disproportionately costly and burdensome.
And as is the case for beef, processed meats like cured hams and meat pies are not required to show the origins of the product.
The limits on labelling have fueled criticism from members of parliament and consumers who want steps to build confidence after the horsemeat scandal.
The scandal started in January 2013, when beefburgers sold in several British and Irish supermarket chains were found to contain horsemeat, before spreading to more than a dozen other countries.
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
