Under the agreement, Gulf Oil would manufacture and supply 'Mahindra Genuine Oil' under brand name 'Mahindra M-Star Super' for its dealer workshop network along with Mahindra- Gulf Oil co-branded lubricants for the 'bazaar segment' under the 'Gulf XHD M Tractor' brand, the Hinduja Group company Gulf Oil said in a statement issued here today.
Signing the agreement, Gulf Oil Managing Director Ravi Chawla said, "The partnership between Gulf Oil and Mahindra Tractors is an extension of our relationship in the passenger segment and a step in the direction to be one of the top three lube brands in the industry".
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