Four-time Formula One world champion Hamilton had shared a video with his 5.7 million followers mocking his nephew sporting a blue and pink dress and waving a pink heart-shaped furry wand over the Christmas holidays.
In the video, which has since been taken down, Hamilton shouts: "Boys don't wear princess dresses" which led to the youngster covering his ears with his hands.
The 32-year-old's actions drew criticism on social media from users who felt his nephew should be free to wear whatever he wanted.
He was further criticised for liking some of the replies to his Twitter post, one of which said he had no need to apologise to the "PC brigade".
"Yesterday I was playing around with my nephew and realised that my words were inappropriate so I removed the post," Hamilton wrote in his Twitter apology.
Now all that remains on the photo sharing site on Hamilton's official page is the message 'Dare to be the greatest. Inspire, spread love, and live every day to the fullest.
Disclaimer: No Business Standard Journalist was involved in creation of this content
You’ve reached your limit of {{free_limit}} free articles this month.
Subscribe now for unlimited access.
Already subscribed? Log in
Subscribe to read the full story →
Smart Quarterly
₹900
3 Months
₹300/Month
Smart Essential
₹2,700
1 Year
₹225/Month
Super Saver
₹3,900
2 Years
₹162/Month
Renews automatically, cancel anytime
Here’s what’s included in our digital subscription plans
Exclusive premium stories online
Over 30 premium stories daily, handpicked by our editors


Complimentary Access to The New York Times
News, Games, Cooking, Audio, Wirecutter & The Athletic
Business Standard Epaper
Digital replica of our daily newspaper — with options to read, save, and share


Curated Newsletters
Insights on markets, finance, politics, tech, and more delivered to your inbox
Market Analysis & Investment Insights
In-depth market analysis & insights with access to The Smart Investor


Archives
Repository of articles and publications dating back to 1997
Ad-free Reading
Uninterrupted reading experience with no advertisements


Seamless Access Across All Devices
Access Business Standard across devices — mobile, tablet, or PC, via web or app
