IBM launches AI-powered 'Watson Assistant' for businesses

Image
Press Trust of India Las vegas
Last Updated : Mar 21 2018 | 11:55 AM IST

Tech giant IBM today announced the formal launch of Watson Assistant, a smart enterprise assistant powered with artificial intelligence (AI), cloud and the Internet of Things (IoT) and it can be accessed via voice or text interaction.

The smart enterprise assistant is aimed at helping businesses enhance their brand loyalty and transform customer experiences even while keeping the data private and secure, IBM said.

The announcement was made by Ginni Rometty, CEO of IBM, during her address at the ongoing Think 2018 - the company's flagship conference being held here.

Watson has started a very big integrated system. We broke it into API, we broke it into micro-services. It is now platform for businesses This (Watson Assistant) is pre-trained for hospitality, for automotive; you can embed (it ) in anything (like) customer care, banking and insurance. This is what I mean when I say the inflection point for IBM is all about innovative technologies for you, she said.

Watson Assistant is not just designed for a single location or it doesn't just respond to a person's commands.

The enterprise AI assistant helps businesses enhance brand loyalty and transform their customer experiences by delivering proactive and personalised services while ensuring data privacy.

"It can be accessed via voice or text interaction, depending on the needs of the business and how consumers wish to interact with it, an IBM release said.

Watson Assistant in the form of Josie Pepper is already in use at the Munich Airport at Terminal 2, acting as an ambassador to interact with and assist passengers as they make their way through the terminal.

IBM Watson Assistant and Watson Conversation Services were used to develop a rich conversational back-end, providing a range of topics for Josie to discuss - from real-time airport information, to weather and even small talk, IBM source said.

Royal Bank of Scotland is piloting Watson Assistant that will help triage call centre requests by responding to specific customer queries or directing customers to a human agent, source added.

Building on the existing partnership with Apple, IBM also announced that both the companies will combine their AI and machine-learning technologies to make it easier for developers to build secure AI-powered solutions.

The aim is to allow developers to build apps that continuously learn and adapt, Rometty said.

Verizon CEO Lowell McAdam, who was in an interactive session with Rometty at the Think 2018, said the American telecom company touches 1.2 billion consumers a day and is the largest provider of fibre in the U.S.

We have 12 million miles of fibre for the next 3 years, enough to go to Mars. 5G will usher in the fourth industrial revolution, McAdam said replying to a query on 5G rollout.

Disclaimer: No Business Standard Journalist was involved in creation of this content

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Mar 21 2018 | 11:55 AM IST

Next Story