The trust was honoured with the coveted award for "Innovation in Tourism Enterprise" at the 14th UNWTO Awards ceremony held in Madrid, Spain on Wednesday, RBS Foundation India said in a release.
The villagers of Mangalajodi, once associated with poaching of birds, stand as true defenders of wildlife in the region today. The change was orchestrated by a coordinated effort in implementing an awareness campaign on the importance of preserving natural species and the benefits associated with wildlife tourism, the release said.
Based on the principles of community ownership and Eco Tourism, UNWTO award for 'Innovation in Tourism Enterprise' recognises Mangalajodis business model that is both economically viable and environmentally sustainable. The relevance of the award is further amplified as United Nations (UN) General Assembly recently adopted 2017 as the International Year of Sustainable Tourism, it said.
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