Priyanka's production house to back regional cinema

Priyanka Chopra's production house, Purple Pebble Pictures (PPP), today announced its foray into regional cinema, outlining details for three projects that will release in 2016.
The vision of her company is to create a platform for great stories to be told, irrespective of their genre and language, and also to provide a solid platform for new talent not just in acting but also across all other areas including direction, scriptwriting etc.
Purple Pebble Pictures lineup includes films in Bhojpuri, Punjabi and Marathi.
"Today entertainment has a wide canvas which is not restricted by language or medium. At Purple Pebble Pictures, we are aspiring to erase boundaries and create an environment where the content of the story is the hero," Priyanka said in a statement here.

"We are a country filled with exceptional young talent and our endeavor is to provide a platform for talent across the entertainment business to showcase their abilities," she added.
The three films include "Bam Bam Bol Raha Hai Kashi" (Bhojpuri) is written and directed by Santosh Mishra. It is the classic love story featuring Bhojpuri superstar Nirahau and Amrapali Dubey. The film begins shooting this month and will release in the summer of 2016.

The second project is "Ventilator" (Marathi). The film is directed by Rajesh Mapuskar of "Ferrari Ki Sawaari" fame. This film will have several veteran Marathi film and theatre actors. The film begins shoot in February and releases during Ganpati festival this year.

The third one is "Ek Onkar" (Punjabi)- directed by Karan Guliani. This film is the coming of age story of a young NRI returning to find his roots. The shooting will start from March and it will release around Gurunanak Jayanti this year.
"We are storytellers and that is only enhanced by being able to tell stories in varied languages. Regional cinema in India has such amazing depth and great cinematic talent," Priyanka said.
"Its been long cherished dream to be able to tell stories in various languages. There is a huge audience for these films. I am very excited to be a part of these three amazing projects.