In a carefully staged announcement on Thursday, Putin said that he and his wife of 30 years, Lyudmila, were to have a "civilised divorce" because they now lead separate lives.
The news prompted a youth-oriented television show called "The Social Network" to record a spoof item about the 60-year-old Russian strongman putting up a profile on an online dating site.
"We made a video item about photos of Putin for mamba.Ru (dating site). They took the whole programme, all of it, off air entirely," the programme's co-host Vladislav Sorokin wrote on Facebook.
The channel's general director Anatoly Lysenko denied the show had been pulled for censorship reasons, telling the RIA Novosti news agency: "It's all lies, nothing was closed."
He said the episode, which had been due to be aired yesterday, was pulled because it was "absolutely not ready".
Sorokin said he was inspired by a joke on US website Mashable about the photos Putin should use for his dating profile.
"Keep it up, but without us. We'll work till our contract ends on June 30 and then so long," he wrote.
Public Television, which can be viewed online and on satellite and cable, was launched only in May.
