Star India bags 5 year broadcast rights for French Open

Image
Press Trust of India New Delhi
Last Updated : Jun 01 2016 | 4:22 PM IST
Country's leading broadcaster Star India today announced that it has bagged exclusive broadcasting rights for the next five French Open from 2017 to 2021.
Under this contract, which includes media and digital rights, Star India will become Roland-Garros exclusive media partner for India and the Indian subcontinent (Bangladesh, Bhutan, India, Maldives, Nepal, Pakistan and Sri Lanka).
Star India will offer extensive coverage of the full 15 days of the tournament, and all of the French Tennis Federation's (FFT) on-ground initiatives in the region.
On the occasion, Nitin Kukreja, CEO of Star Sports said, "Star India is delighted to announce a strategic partnership with the French Tennis Federation that reiterates our support and increase visibility towards Roland-Garros. This partnership adds to our existing repertoire of Wimbledon and the International Premier Tennis League, positioning Star Sports as the premier destination for tennis in India.
"Star Sports is committed to fostering a multi-sport culture in India and bringing the best sporting action to Indian audiences across cricket, kabaddi, football, badminton, hockey, motorsports and now global tennis."
Jeremy Botton, FFT's CEO, added: "I am very pleased to announce the signature of this contract with Star India. It will ensure the Federation is able to guarantee maximum exposure for Roland-Garros in India and further increase the visibility of the tournament in this part of the world. This agreement also reflects our strategy to develop Roland-Garros abroad and especially in India, which has been a priority region for the FFT for several years.
*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Jun 01 2016 | 4:22 PM IST

Next Story