Tata Motors arm ready to market industrial robot

The company is also eyeing the SAARC markets with its customisable indigenously developed robot

Tata Motors logo
Tata Motors logos are pictured outside their flagship showroom in Mumbai
Press Trust of India New Delhi
Last Updated : Mar 11 2016 | 2:41 PM IST
Tata Motors arm TAL Manufacturing Solutions is set to launch its industrial articulated robot named BRABO priced between Rs 4 lakh and Rs 10 lakh in the Indian market.

The company is also eyeing the SAARC markets with its customisable indigenously developed robot that can handle payloads of 2, 5 and 10 kg targeting medium and small enterprises, TAL Manufacturing Solutions said in a statement.

TAL Manufacturing Solutions Executive Director & CEO Rajesh Khatri said: "We are quite excited and aspire to robolutionise the industry with our strong value proposition.

As an aspiring nation looking to fast-tracking its industrial growth, affordable automation is the need of the hour, he added.

"We view this, not only as an emerging opportunity but we want to be the catalyst in developing our industries and in turn our nation's economy," Khatri said.

TAL Manufacturing Solutions said, "After three years of rigorous hard work, BRABO is all set to be launched in Indian markets. The company also has plans in pipeline to export the product in SAARC countries.

It has set up a live demonstration centre for customers at its R&D facility in Pune with BRABO performing multiple applications like welding, sorting with vision system, press tending, the company said.

TAL's present production capacity for the robot is around 3,000 and can be scaled up to 10,000 per year quickly. It has tied up with several system integrators.

Also, Tata Capital is offering finance options at attractive rates to fund the investment by a MSME. TAL will focus on automotive, electronics, logistics, food, packaging, pharmaceutical and other industries, the company said.
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First Published: Mar 11 2016 | 2:28 PM IST

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