US-based Aeropostale forays into Indian market with Arvind

Aeropostale, an American mall-based specialty retailer, today launched its first flagship store here in collaboration with Textile major Arvind.

The American youth brand known for its jeans, hoodies and t-shirts aims to have approximately 30 standalone stores and 25 shop-in-shop locations in the next three years with Arvind Group firm Arvind Lifestyle.

It will offer a wide range of clothing and accessories from their Fall-Winter 2015 collection for boys and girls, a joint statement said.

"India is expected to become the world's youngest emerging economy by 2020, with around 64 per cent of its population in the working age group. Having understood this, we are glad to add power players like Aeropostale as additions to our already fast growing fashion portfolio," Arvind Lifestyle MD and CEO J Suresh said.

"This young consuming class has new aspirations and is more open to experimenting with fashion brands", he added.

Aeropostale Inc Senior Vice President, International and Global Licensing Kenneth Ohashi said: "Arvind brings tremendous knowledge and expertise to building brands and operating licensed stores in India. We look forward to this exciting launch and continuing our rapid growth throughout the country."

Aeropostale is primarily a mall-based specialty retailer of casual apparel and accessories targeting young women and men through its Aeropostale stores.