Volkswagen to invest $27 billion in core brand until 2022

Image
Reuters FRANKFURT
Last Updated : Nov 18 2017 | 4:42 PM IST

FRANKFURT (Reuters) - Volkswagen will invest 22.8 billion euros ($26.9 billion) in its main car brand over the next five years, it said on Saturday, a day after it announced a spending programme aimed at bolstering its position as a maker of electric cars.

Most of that sum, around 14 billion euros, will be spent in Germany, Volkswagen said, adding that one of the key measures included a 1 billion euro injection to transform the carmaker's Zwickau plant into a pure e-mobility facility.

"The investment package which has now been adopted will give a decisive boost to the largest product and technology offensive in the history of the brand," Herbert Diess, Chief Executive of the Volkswagen brand and a VW management board member, said.

Analysts see reviving the VW brand, which has long suffered from high staff and development costs, as crucial to the group's ability to recover from a diesel emissions scandal that has gripped the carmaker.

The investments unveiled on Saturday are part of Volkswagen's 72 billion euro spending plan for the 2018-2022 period that was announced on Friday.

($1 = 0.8480 euros)

(Reporting by Christoph Steitz and Jan Schwartz; Editing by Hugh Lawson)

Disclaimer: No Business Standard Journalist was involved in creation of this content

*Subscribe to Business Standard digital and get complimentary access to The New York Times

Smart Quarterly

₹900

3 Months

₹300/Month

SAVE 25%

Smart Essential

₹2,700

1 Year

₹225/Month

SAVE 46%
*Complimentary New York Times access for the 2nd year will be given after 12 months

Super Saver

₹3,900

2 Years

₹162/Month

Subscribe

Renews automatically, cancel anytime

Here’s what’s included in our digital subscription plans

Exclusive premium stories online

  • Over 30 premium stories daily, handpicked by our editors

Complimentary Access to The New York Times

  • News, Games, Cooking, Audio, Wirecutter & The Athletic

Business Standard Epaper

  • Digital replica of our daily newspaper — with options to read, save, and share

Curated Newsletters

  • Insights on markets, finance, politics, tech, and more delivered to your inbox

Market Analysis & Investment Insights

  • In-depth market analysis & insights with access to The Smart Investor

Archives

  • Repository of articles and publications dating back to 1997

Ad-free Reading

  • Uninterrupted reading experience with no advertisements

Seamless Access Across All Devices

  • Access Business Standard across devices — mobile, tablet, or PC, via web or app

More From This Section

First Published: Nov 18 2017 | 4:26 PM IST

Next Story