Answers to the Strategist quiz (#496)

Strategy Quiz (#496) answers

1. In the 16th Century, priest and scholar Martin Luther approached the door of the Castle Church in Wittenberg, Germany, and nailed a piece of paper to it containing the 95 revolutionary opinions that led to the Protestant Reformation. Here he condemned the excesses and corruption of the Roman Catholic Church, especially the papal practice of asking payment —called “indulgences” — for the forgiveness of sins. Connect this with a modern-day start-up genius and a firm based in San Francisco.

The venture, 1517 Fund, based on Peter Theil’s crusade against college degrees which he feels are worthless pieces of paper. The year of Martin Luther’s crusade was 1517

2. Jicky is a perfume (sub-brand) from the House of __. Introduced in 1889, it is the oldest continuously produced perfume in the world. Legend has it that the perfume was named after a girl the founder of the brand was in love with when he was a student in England. A Hollywood actress named as the brand’s global perfume ambassador has decided to donate all her earnings she gets for endorsing it. Name the brand and its ambassador.
The French brand Guerlain. Angelina Jolie is its brand ambassador

3. Which product is adorned with a diamond studded clip that resembles the knife from Alfred Hitchcock’s classic “Psycho”?
 A limited edition Montblanc pen, which pays tribute to Alfred Hitchcock

4. Connect smart devices with a book called The Long Ships or Red Orm (meaning Red Serpent or Red Snake), an adventure novel by Frans G Bengtsson. The narrative is set in the late 10th Century and follows the adventures of the Viking Röde Orm — Red Serpen. What do you arrive at?
Bluetooth. Jim Kardach, the inventor, named his wireless communication technology after Harold Bluetooth — a Viking who was featured in the book

5. What is the term to describe our state of mind when our actions are not consistent with our beliefs? Despite warnings on cigarette packs becoming more graphical and knowing it is unhealthy, people continue to smoke.
 Cognitive dissonance, a term coined by psychologist Leon Festinger

6. What is common to Sikkim Bank, Belgaum Bank and Miraj State Bank?
They were amalgamated with Union Bank in 1999, 1976 and 1985

7. Who said, “I haven’t frowned since 1987”, and with what is it connected?
 It is a statement by Canadian Jean Carruthers who, with her husband, dermatologist Alastair Carruthers, is credited with the discovery of Botox

8. Who is the face of the Will of Steel advertisement?
Wrestler Geeta Phogat, the brand ambassador for JSW Steel

9. What is common to poop, codebreaker, Hi-Five, Ice-Cream and a hand?
All emojis who will be part of the Emoji movie. Star Trek’s Patrick Steward is doing the voice-over 

for the Poop emoji
 

10. Whose logo is this and what does it signify? 
The “Leaping Bunny” indicates that products carrying this logo have not been tested on animals. It belongs to Cruelty Free International, an animal rights organisation set up in 1898 in England. Companies in beauty and household categories which do not to test their products on animals for any market can request membership of The Leaping Bunny Program

There were three correct entries to quiz No 496. The winner is Shreyans Jain from New Delhi.