Answers to the Strategist Quiz #597

Answers to the Strategist Quiz #597

1. Connect authors Lee Falk, J K Rowling with the root of a plant that contains tropane alkaloids that are used in the treatment of various cancers and are synthesised by top pharma companies 

Mandrake

2. In the Pongal festivities which concluded last week in Tamil Nadu, name the brand that ran a campaign asking consumers to hand in their empty product jars to construct a larger than life installation of the "Pongal Pot" in one of the TN cities. It also subsequently distributed bottles of its product to deserving children. 

Horlicks

3. A company was named inspired by this library which was one of the largest and most significant libraries of  the ancient world, it is claimed that it was founded during the reign of Ptolemy I. Subsequently, another inspiration from the computer voice and conversational system on board the Starship Enterprise from the TV series Star Trek gave rise to this product. Name the two entities.  

Alexa Internet was founded in April 1996 by Rewster Kahle and Bruce Gilliat which was subsequently bought over by Amazon. Based on Alexa Amazon subsequently launched the digital assistant Amazon Echo in 2014

4. What is the term used to describe Business Leaders, CEOs and companies that take more credit for their success than what is legitimate?

Narcissists 

5. Connect the only British Prince to serve as the Governor General of Canada and one of the largest financial and business centres in India which is one amongst the top ten of the most expensive office locations in the world and what do you arrive at?

Connaught Place in Delhi 

6. The Moniker given to the Founder CEO of this Irish company, who is a former school teacher and the use of the same in his business has caused a loss of a trademark for an US MNC in Europe recently. Name the two brands fighting this war.

McDonald's Corp has lost its rights to the trademark "Big Mac" in a landmark European Union case ruling in favour of Ireland-based fast-food chain Supermac's,Patrick "Pat" McDonagh is the founder and CEO of Supermac's 

7. Challenge, Create and Outperform are the taglines for a particular brand. Name it

Embraer’s new Praetor Jet aircrafts.

8. Name the 102-year-old Mumbai-based brand and its founder about whom it was said: "There is only one mad man in this city who sells milk without water mixed in it". 

Embraer’s new Praetor Jet aircrafts.

9. Ranvir Singh, Varun Dhawan and Rajkummar Rao are brand ambassadors for the sub brands of a large company. Name the brands they represent.

Ranvir Singh-Nexa, Rajkummar Rao-True Value cars and Varun Dhawan-Arena. All are brands of Maruti Suzuki

10. Connect both the images and establish the name of a company which is listed on the NYSE and is founded partly on the principles of ___

They NYSE-listed Franklin Covey Co

 

One lucky winner will receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries is January 22 till 8 pm. Previous winners and employees of Business Standard and their families are not eligible to participate. The winner is chosen on the basis of the first correct entry received.

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