Ranbir Kapoor ties up with RCom for one movie

Posters say catch videos of Besharam on Reliance 3G

Superstar Ranbir Kapoor who was earlier the brand ambassador of Tata Docomo, has now joined hands with Reliance Communications, albeit for just one film.

Bollywood

 

actress Anushka Sharma remains the official brand ambassador of RCom.

 

 

His latest release Besharam is distributed by Anil Ambani's Reliance Entertainment. Banners of 'Besharam' posters which feature the actor, are being used to promote Reliance Communications' 3G service. The posters say--Catch the videos of Besharam on Reliance 3G, extending the actor to the group company.

“We will getting together for various activities on value-added services like digital videos and others,” said a company official, who refused to be named. Movie and entertainment based content is one of the most popular search topics on video content, and many operators have been pushing value-added services relating to the same.

Kapoor was briefly the brand ambassador for Tata Docomo, after the services of Virgin Mobile were merged with the company. He was signed on as the brand ambassador of Richard Branson-owned Virgin Mobile, which exited the country.

The actor will also be attending a press conference tomorrow for the telecom business of the Anil Ambani group as well. It is scheduled to be held at one of the group's Reliance World stores.

RCom has been promoting its 3G service after it dramatically reduced prices of the high-speed data service in July, bringing them on par with 2G data prices. The operator claims to have seven million 3G subscribers.