The Strategist Quiz (#526)

The Strategist Quiz, August 24, 2017

1. Lindy's is a deli and restaurant located in Manhattan, New York City. It was opened by Leo "Lindy" Lindermann and his wife Clara on August 20, 1921 well known for its cheesecake and also the famous line "Waiter, there's a fly in my soup" joke is theorised to have originated here. It also inspired a concept used by economists, sociologists and futurists. State it

2. This global brand opened chain store with its name derived from the term 'leftovers'. It was founded in the 1990s with the aim of selling the unwanted stock of its major brands. It initially opened in poorer areas where the clothes retailed at around a third less than the normal price. Now the same brand has become one of their prime ones. Name it

3. Which brand ran ads endorsed by a Hollywood director that read: If __ran a country it would probably be the best, If __ran a bank it would give free money to all its customers, If ___ran a taxi service, the taxi would be there when you clicked your fingers. Name the brand and its ambassador.

4. Who devised a legal innovation for Chinese corporations to list publicly abroad and circumventing China’s restrictions on foreign investments? It created a concept called Variation Interest Entity (VIE).

5. Who is launching a digital venture called Kavach?

6. The Government of India is irked by a Chinese company’s “Universal Control” and is investigating it for theft of data. Explain?

7. In 1998, NTT DoCoMo was in the process of creating a platform with which customers could access the internet from a handheld device. It needed something to distinguish itself especially when it came to its messaging service from everyone else. What did it lead to?

8. Connect Starwood Hotels group, Ingram Micro GE Appliances and Motorola Mobility.

9. Which brand’s base line is “Jolly Kids Happy Parents” and their motto is “Spreading Goodness among Children. 

10. Identify the brand from its logo.

One lucky winner will receive a cheque for Rs 2,000. Send your entries to strategist@bsmail.in. All entries must carry the postal address of the contestant. Last date for receiving entries: August 18 till 8 pm. Previous winners and employees of Business Standard and their families are not eligible to participate. The winner is chosen on the basis of the first correct entry received.

There were 11 correct entries to Quiz No 525. The winner is Mohit Jain from Punjab